Leader in Me is revolutionizing education throughout the world. We just helped them revolutionize their site. Coming from a site full of content, our biggest challenge was organizing the content in a way that made sense to the end user. Using a flexible content builder for CMS, our designers created a UX journey that kept the integrity of the design at the forefront.
Strategy + Web + Design
Nailing the Content
Another challenge presented during this project is developing a strategy that worked for different target audiences. Since Leader in Me programs sense into different education levels, our design had to direct each group down the direct funnel. Working within the client’s specified guidelines, our crafty designers established a design that did exactly that.
SCROLL
Design-Led Focus
Multiple rounds of wireframes led to a final design that matched the UX strategy perfectly
Streamlined Content
A flexible content builder for CMS keeps the content of the site completely cohesive
Target Audience Driven
Different funnel streams help direct customers to their specified content
